Baby Prams & Strollers Market Size, Share, Growth Insights, Top Key Players, Future Scenario and Forecast to 2028

Baby Prams & Strollers Market Size, Share, Growth Insights, Top Key Players, Future Scenario and Forecast to 2028

Market Study Report adds new research on Baby Prams & Strollers Market, which is a detailed analysis of this business space inclusive of the trends, competitive landscape, and the market size. Encompassing one or more parameters among product analysis, application potential, and the regional growth landscape, and also includes an in-depth study of the industry competitive scenario.  

Global Baby Prams & Strollers Market Analysis and Forecast 2019-2028

The global baby prams & strollers market is estimated to witness a growth rate of around 5% during the forecast period. The market growth is attributed to the growing urbanization, changing lifestyles of people, increase in the birth rate along with the rising safety concerns, and an increase in the spending on baby care accessories. Moreover, increasing technological advancements such as multi-functional features and customization as per consumer's demand in baby care products is further escalating the market growth. There is an increasing trend of travelling among millennial and baby boomer which has amplified the scope of easy traveling with babies, hence surging the demand for baby prams & strollers.

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Market Segmentation

The global baby prams & strollers market has been analyzed on the basis of product type, age, distribution channel, and region. Based on product type, the market is segmented into prams and strollers. Prams are used for managing babies' movements when they are lying or in a sitting position whereas baby strollers are a model with an upright seat convenient for older babies. Based on age, the market covers the age group of 0-6 months, 6-12 months, and 12-36 months. Based on distribution channel, the market covers the analysis of conventional retail and modern retail. Among these, modern retail is projected to exhibit considerable growth rate during the forecast period. Geographically, the market is analyzed into North America, Western Europe, Eastern Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific is estimated to exhibit a remarkable growth during the forecast period.

Market Structure and Competition Landscape

Some of the prominent players that contribute significantly to the market growth include Artsana S.p.A, Baby Trend Inc., Evenflo Company Inc., Graco Children's Products Inc., Bugaboo International B.V., Combi USA Inc., Baby Jogger LLC, INGLESINA USA INC., Pigeon Corp., Nuna Intl BV, Brevi Milano S.p.A, Dorel Juvenile, Stokke LLC, and BREVI MILANO S.P.A among others. These players adopt various strategies in order to reinforce their market share and gain a competitive edge over other competitors in the market. Mergers & acquisitions, partnerships, and collaborations are some of the strategies followed by industry players.  Some of the key developments in the global baby prams & strollers market include:

•            In December 2021, one of the Norwegian leading children's premium products companies, Stokke, announced the acquisition of Babyzen, a baby stroller manufacturer. The motive of the acquisition is to deliver a premium consumer experience and strengthen its revenue stream.

•            In September 2020, Chicco launched new auto folding stroller - Goody, in India. This would enable company to diversify its product offering.

Key Questions Answered in the Research Report:

1. What is the estimated growth rate for the market?

2. What is the region wise industry size, growth drivers and challenges key market trends?

3. What are the key innovations, technology upgrades, opportunities, in the Market? 

4. What are the leading companies in the Industry and how they perform in Market?

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